Most of my sourcing is done on the internet, but every now and then it’s really helpful to get out there to a trade show specifically tailored to your niche market. On Thursday I’m heading out to the International Quilt Market in Portland to find out what’s new and exciting in the quilting world.
I’ve been to gift trade shows but they haven’t been especially useful to me since they did not really zero in on the marketplace that I sell in. The more focused the trade show, the more likely you are to find good products targeted to your demographic. No matter what product category you sell in, there is probably a trade show that you may find useful.
Be prepared to bring information on your company such as business cards, screen shot of your online store (if you have one), tax ID info, and other pertinent business statistics. Scope out the show for a day before you commit to buy, then take the evening to do some online research and decide on your purchases. When dealing with new product lines, ask if you can make a small purchase to test the market before commiting to buy a large amount.
You may just find that hot product to roll out this holiday season!
7 responses so far ↓
Andrew Milburn // May 14, 2008 at 2:08 pm |
Hi Alice,
Great Blog and love the blog about sourcing at Trade Shows.
Keep up the good work.
Take Care
AndyUk
thesavvyseller // May 17, 2008 at 11:16 pm |
I love to be in on ’secret confessions!’
Keep the great info coming!
Marlene
http://www.the-savvy-seller.com
chloeev // May 23, 2008 at 1:44 am |
What an awesome blog site! Wonderful content and info! I love the concept and layout.
Keep on rockin’!
Mary Evans
Drei Katzen Media
Cathy // May 23, 2008 at 7:00 am |
Alice ,
Thank you for your advice to ask new product lines if you may make a small purchase. As a new manufacturer of a modern little versatile vase, it just seems reasonable to offer my new product without minimums so that store owners can test the market for such a new idea.
Cathy
Melissa // May 25, 2008 at 8:01 am |
Excellent advice for sourcing at trade shows. Your tip on buying small amounts of inventory to test the market is invaluable.
All the Best, Melissa
http://www.infanttraveler.com
Dany // May 26, 2008 at 5:09 pm |
Alice – Great blog – lots of business information, even for a non-crafter like me. Do you run into much resistance at Trade Shows as an eBay seller? Or do you emphasize other aspects of your business instead?
Dany
eclecticcollectit // May 26, 2008 at 10:47 pm |
Hi Alice, I hope to attend a Trade Show sometime in the future – thanks for the info! See you in Chicago!
Dorothy